The Apne Project aims to celebrate the inspirational and empowering members of the South Asian community through discussions of topics to open the door to authentic conversations.
By celebrating our amazing community and at the same time start to talk about topics which we may not often openly engage about.
The way I see it, imagine if we can openly discuss anything with anyone, what would the world look like?
Mim Shaikh - Toxic Masculinity
Mim Shaikh
A study identified that 69% of men think think that society expects them to be strong (Men's Project). Gillette's 'We Believe' advert came under huge scrutiny in 2019 which addressed this term. Despite having around 50 million views, there were threats to boycott the company by many people.
So what is Toxic Masculinity?
“I’m trying to make truth my existence.”
Mim Shaikh
Cancer & Fertility - Raveen Kaur
Raveen Kaur
One of the biggest taboos within the South Asian community is illness.
There is a common notion, 'If you're ill, do not tell anyone'. We spoke to Raveen Sethi on our second episode of the Apne Project.
Have you or any of your loved ones been affected by cancer?
“I never realised until that point how important it was to discuss fertility.”
Raveen Kaur
Jaspreet Kaur - Cultural Appropriation
Jaspreet Kaur
Our third episode of the Apne Project with Jaspreet Kaur will focus on Cultural Appropriation.
What is Cultural Appropriation?
Well, in a nut-shell it is when someone adopts something from a culture that is not his or her own.
Let me assure you that my brown skin isn’t some kind of costume
Jaspreet Kaur
Diaspora - Reeta Loi
Reeta Loi
Diaspora
“Art is my activism.”
Reeta Loi
Nav Singh - Asians In Football
Make it stand out.
Whatever it is, the way you tell your story online can make all the difference.
